img BELA COLLEGE BELA COLLEGE

AMAR SHAHEED BABA AJIT SINGH JUJHAR SINGH MEMORIAL COLLEGE
BELA (ROPAR) 140 111 (PUNJAB) mail@belacollege.org

Contacts

Principal : 9815620645
Superintendent : 9417820125

ਅਮਰ ਸ਼ਹੀਦ ਬਾਬਾ ਅਜੀਤ ਸਿੰਘ ਜੁਝਾਰ ਸਿੰਘ ਮੈਮੋਰੀਅਲ ਕਾਲਜ

Amar Shaheed Baba Ajit Singh Jujhar Singh Memorial College

BEAL COLLEGE
Phone Number

+91 1881-263533

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Department of Business Studies

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Overview

The Department of Management Studies at Amar Shaheed Baba Ajit Singh Jujhar Singh Memorial College, Bela was established in 2010 with a commitment to nurturing future business leaders and managers. The department launched its flagship program, the Bachelor of Business Administration (BBA), in the same year, offering a comprehensive curriculum that integrates academic learning with practical skills to prepare students for the dynamic business environment.

College. A time when anything is In 2014, the department expanded its academic offerings by introducing the Bachelor of Vocation (B.Voc) in Retail Management and Information Technology, a unique program designed to provide students with specialized knowledge and skills in the fast-growing fields of retail management and information technology.

Vision

"To empower students from rural areas with world-class education in business administration, fostering leadership qualities and entrepreneurial spirit, thereby contributing to the socio-economic development of the region and beyond."

Mission

  • Academic Excellence: To provide a rigorous academic environment that emphasizes theoretical knowledge and practical skills in business administration.
  • Holistic Development: To nurture holistic development by integrating ethical values, leadership skills, and social responsibility.
  • Industry Alignment: To establish strong industry-academia partnerships for internships, projects, and guest lectures.
  • Empowerment: To empower students from rural backgrounds with affordable education and financial assistance.

Requirements

  • Completion of 10+2 in any stream for eligibility to BBA and B.Voc programs.
  • Commitment to participate in mandatory industrial training and internships.
  • Willingness to engage in practical projects and industry-aligned activities.
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Programs Offered

Program Year of Starting Sanctioned Intake Duration Eligibility
Bachelor of Business Administration (BBA) 2010 60 4 Years/ 8 Semesters 10+2 in any stream
B.Voc. in Retail Management & Information Technology 2014 50 4 Years/ 8 Semesters 10+2 in any stream

A Bachelor of Business Administration (BBA) program, approved by the All India Council for Technical Education (AICTE), follows a structured framework designed to provide quality education in management and business administration.

Key Features

  • Curriculum Standards: AICTE ensures up-to-date curricula with subjects like marketing, finance, and business analytics.

  • Specializations: Marketing, Human Resource Management, Information Technology, Finance.

Training Components

  • 4th Semester: 1.5 months industrial training in operations, marketing, finance, or HR.

  • 6th Semester: Full-semester training with project work and industry certification.

  • First Year (Diploma): Foundational knowledge in retail operations and IT.

  • Second Year (Advanced Diploma): E-commerce, inventory management, and software development.

  • Third Year (Degree): Advanced courses and major project.

  • Training: 1.5 months after 4th semester; full-semester training in 6th semester.

More Collective Information

Program Outcomes

BBA Outcomes
PO No. Description of Program Outcomes Domain Level*
PO 1 Knowledge: Define, describe & discuss major theories of management... Cognitive 1,2,3
PO 2 Management: Deep knowledge in Management, HRM & Finance... Affective 1,2,3,4,5,6
PO 3 Management Students and Society: Face modern corporate challenges... Psychomotor 1,2,3,4,5,6
PO 4 Problem Analysis: Identify, formulate & analyze management problems... Cognitive 1,2,3,4
PO 5 Ethics: Apply ethical principles and social responsibility... Affective 1,2,3,4,5,6
PO 6 Environment & Sustainability: Analyze professional management solutions... Cognitive 1,2,3,4
PO 7 Individual & Team Work: Develop as individual and team leader... Affective 1,2,3
PO 8 Communication: Effective communication on management activities... Psychomotor 1,2,3,4,5,6
PO 9 Project Management & Finance: Manage projects in multidisciplinary settings... Psychomotor 1,2,3,4,5,6
PO 10 Lifelong Learning: Engage in independent life-long learning...
PSO 1 Develop adept professional managers... Psychomotor 1,2,3,4
PSO 2 Explore practical application of retailing management... Cognitive 1,2,3,4
PSO 3 Demonstrate innovation in challenging circumstances... Psychomotor 1,2,3,4
PSO 4 Create synergies and continuous learning... Cognitive 1,2,3,4,5
PSO 5 Encourage professional development through internships... Psychomotor 1,2,3,4,5,6
*Levels: (1) Knowledge, (2) Comprehension, (3) Application, (4) Analysis, (5) Synthesis, (6) Evaluation.

Career Counselling

The Department of Business Studies at ASBASJSM College provides comprehensive career counseling services to its students.

  • Individual Career Counseling: Personalized guidance, skill assessment, career path exploration, resume review, and mock interviews.

  • Group Workshops and Seminars: Career awareness sessions, skill development workshops, and resume/interview skills training.

  • Industry Connect: Guest lectures, industry visits, internship opportunities, and placement assistance.

  • Online Resources and Tools: Career portal, online assessments, and e-learning modules.

Training & Placements

S.No. Year Student Name Program Employer Photo
1. 2019-20 Pritpal Singh BBA Honda (Sales Manager) Pritpal Singh
2. 2019-20 Amanpreet Kaur BBA Bala ji enterprises (Sales Executive) Amanpreet Kaur
3. 2019-20 Harmanjeet Kaur BBA Mindful Brain Sciences and Services Company, Seerat Hospital (Desk Executive) Harmanjeet Kaur
4. 2021-22 Kamalpreet Singh BBA Super Liquor Frenchies, Christchurch (Retail Sales Assistant) Kamalpreet Singh
5. 2023-24 Vishali BBA QM BITZ PVT Ltd. (HR Executive) Vishali

Department Activities: Activity Calendar for Session (2025-26)

Sr.No. Activities With Themes Expected Dates Co-ordinator Metric No. Duration
1. Online National Quiz On Awareness Of NEP-2020 22-07-2025 AP Gurlal Singh 1.3.1 2 Days
2. Orientation Program 01-08-2025 AP Gurlal Singh 5.1.2 30 Days
3. Cognitive Skill Development Program (Student Engagement & Feedback) 13-08-2025 AP Harpreet Kaur 1.3.1 1.00 Hour
4. Workshop On Time & Stress Management 22-08-2025 AP Preet Kamal Kaur 1.3.2 1.00 Hour
5. Seminar On Preparation Of Competitive Examination 27-08-2025 AP Harpreet Kaur 1.3.1 2.00 Hours
6. Seminar On Entrepreneurship (Startup Showcase) 09-09-2025 AP Gurinder Singh 5.1.2 1.00 Hour
7. Lecture On World Literacy Day 09-09-2025 AP Gurlal Singh 3.4.1 1.00 Hour
8. Case-Study On Brand Failure 19-09-2025 AP Preet Kamal Kaur 3.4.1 1.00 Hour
9. Debate On UPI (Making India Cashless) 24-09-2025 AP Preet Kamal Kaur 1.3.1 1.00 Hour
10. Lecture on Career Opportunities 24-09-2025 AP Harpreet Kaur 7.1.1 1.00 Hour
11. Workshop On Business Plan Development 19-10-2025 AP Gurinder Singh 1.3.1 2.00 Hours
12. Industrial Visit 23-10-2025 AP Preet Kamal Kaur 5.3.1 2.00 Hours
13. Seminar On Mental Health 27-10-2025 AP Harpreet Kaur 1.3.1 2.00 Hours
14. Celebrating Rashtriya Ekta Diwas (Pledge on Work for Unity and Integrity of Bharat) 28-10-2025 AP Gurlal Singh 1.3.1 2.00 Hours
15. Group Discussion On Current Affairs (Technology) 06-11-2025 AP Gurinder Singh 3.5.1 1 Day
16. Workshop On Entrepreneurship and Innovation 08-11-2025 AP Gurlal Singh 1.5.1 1.30 Hours
17. Debate Competition On Emerging Issue (Extreme Weather Conditions) 11-11-2025 AP Gurinder Singh 1.3.1 2.00 Hours
18. Elocution On Business Ethics and Management Principles 12-11-2025 AP Gurlal Singh 1.3.1 1.00 Hour
19. International Student Day (Games and Simulation) 17-11-2025 AP Harpreet Kaur 3.2.1 1.00 Hour
20. Role-Play Activity (The Negotiation) 18-11-2025 AP Preet Kamal Kaur 1.3.1 2.00 Hours
21. Seminar On Digital Marketing 24-11-2025 AP Harpreet Kaur 1.3.1 2.00 Hours
22. Lecture on (Globe Is Small Village For Business) 10-02-2026 AP Preet Kamal Kaur 1.3.1 1.30 Hours
23. Quiz On Finance 13-02-2026 AP Harpreet Kaur 1.3.1 2.00 Hours
24. Group Discussion On Team Work 20-02-2026 AP Harpreet Kaur 5.1.2 2.00 Hours
25. Seminar On Leadership And Motivation Techniques 21-02-2026 AP Gurlal Singh 5.1.2 1.00 Hour
26. Lecture On Personality Development 25-02-2026 AP Gurinder Singh 1.3.1 1 Day
27. Model-Making Competition On Business Ideas 27-02-2026 AP Preet Kamal Kaur 7.1.1 1.00 Hour
28. Poster-Making Competition On Social Responsibility 06-03-2026 AP Harpreet Kaur 2.3.1 2.00 Hours
29. Workshop On Brochure Designing Tools 08-03-2026 AP Preet Kamal Kaur 1.3.1 1.00 Hour
30. Slogan Writing Competition On Gender Equity 18-03-2026 AP Harpreet Kaur 3.2.2 2.00 Hours
31. Lecture On International Day Of Happiness 20-03-2026 AP Gurlal Singh 5.1.2 1.00 Hour
32. Screening Of Documentary On Martyr's Day Of Shaheed Bhagat Singh 23-03-2026 AP Gurlal Singh 7.1.1 3.00 Hours
33. Seminar On Decision Making & Problem Solving 24-03-2026 AP Gurinder Singh 7.1.1 1.00 Hour
34. Lecture on Industrial Development 11-04-2026 AP Gurinder Singh 1.3.1 2.00 Hours
35. Mock Interviews 16-04-2026 AP Gurinder Singh 7.1.4 2.00 Hours
36. Group-Discussion On (How AI Will Affect Business) 17-04-2026 AP Preet Kamal Kaur 5.1.2 1.00 Hour
37. Poster Making On Save The Earth (World Earth Day) 22-04-2026 AP Gurlal Singh 1.3.1 1.00 Hour
38. Seminar On Digital Marketing 24-04-2026 AP Preet Kamal Kaur 1.3.1 2.00 Hours
39. Lecture On Recruitment & Selection (BBA III & B.Voc. RMIT III) 22-05-2026 AP Gurinder Singh 7.1.1 1.00 Hour
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